Model the revenue from a webinar using your offer price, attendance, and buyer rate. Select a WebinarJam plan to compare projected revenue with the monthly platform fee. The calculation excludes advertising, payment fees, refunds, and delivery costs, so it does not calculate profit.
Does WebinarJam pay for itself?
Enter your numbers to see what a single webinar is worth and how fast it covers your plan.
Enter your numbers above to see the result.
Plan prices use the standard monthly rates checked September 18, 2026. Results are illustrative gross revenue less the platform fee, not profit. Deduct advertising, payment fees, refunds, taxes and delivery costs separately. Each buyer is assumed to purchase once.
What the number actually tells you
The plan fee is one cost to include in your webinar budget. Offer price, attendance, and buyer rate determine the revenue modeled here; your full costs determine whether the webinar is profitable. Our WebinarJam pricing guide covers what each tier includes and how to size one to your list.
If the scenario produces too little revenue to cover your costs, check your assumptions against recent results. To review attendance, our guide to increasing webinar attendance covers reminder options to test, and the show-up rate estimator lets you explore illustrative attendance scenarios. Reviewing your registration page can help you identify changes to test before sending more traffic.
If attendance meets your target but sales do not, review the session, audience fit, offer, and checkout together. Our guide to structuring a webinar that sells covers the flow, and our follow-up email guide covers communication after the session, including relevant next steps for people who have not bought.
To compare stage rates and choose a question to investigate, the webinar funnel diagnostic uses illustrative reference points, and the webinar funnel strategy guide maps all six stages.